#2 Opportunities to Build Companies in Sport

The regular run-of-the-mill businesses in the sports industry are plaguing the same category. A lot of businesses are solving problems for the masses, but NOT enough companies are solving for niches.

Like the popular quote goes, “Riches are in the Niches 🤑”

Most businesses in the sports industry tend to follow a conventional approach, overlooking the potential of niche markets. They often prioritise addressing the needs of the general public but end up neglecting specialised segments.

I looked at what most companies in the sports industry do, & I'd say they broadly fall in the following categories

• Sports Equipment & Goods Manufacturers

• Sports Clothing & Accessories

• Owning & Operating a Sports Team / Club

• Athlete Management Companies

• Coaching Academies

A lot of businesses in these categories are doing great work, but most of them need a lot of money & time to build a moat around them.

Anyway, following the not-so-traditional categories in the sporting industry that are brewing with problems (read: Opportunities)

Let me break down each of them for you

Athlete Performance 🏊🏻

Team & Coach Success 👑

Fan & Player Engagement 🤾🏻

E-Sports Management 🎮

Media & Entertainment 📺

Fantasy Sports & Betting 🔮

Venue & Event Management 🏟️

Business of Sport 🎟️

Well, there are of-course a lot more niches in the sporting industry that could be doubled down upon for each and every sport.

But this is one way to look at how to make your "riches in the niches" in the sporting industry.

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Adios, Until Next Week.

Pranav